Your customers want to say great things about you. How do you lead them through interviews with great testimonial questions?
Video Testimonial Questions: 8 Great Ones and Why They Work
How to Effectively Use Video in Financial Advisor Marketing
Increasingly, video is becoming a key marketing and sales tool for financial advisors to establish trust with potential clients. Are you focusing on the right kind of video? In this post, we get into some dos and don’ts.
How to Make a Good Video for Your Business (and What Not to Do)
There are 7 deadly sins when it comes to making video. What are they and how can you avoid them?
Employee Testimonial Questions: 6 Great Ones and Why They Work
If they’re happy with your company culture, your employees want to spread the word. Check out these great employee testimonial questions for your videos.
5 Corporate Video Interview Questions to Make Your Video Pop
Have an interview set up with a business leader but aren’t sure what to ask them? Try these.
5 Video Marketing Examples You’ll Love and Why They Rock
No one in the world can promise or predict what will go viral. And if you’re trying to copy another viral video, you are most definitely not going to check the “this hasn’t been done before, gotta share it!” box.
The Dos and Don’ts of Successful Video Marketing
We’ve all seen viral videos that were intended to be good and missed the mark. I consider myself a pretty nice person, but I have to admit that I have indulged in the hilariously absurd misfortunes of well-intentioned but really bad videos.
Why you should showcase your business with video
When I was a little girl, I was so shy that I often smiled with my lips curled around my teeth. My best guess on the logic of my former self goes something like: if I don’t show my teeth, the chance that I might accidentally talk while in a…
How to Make a Storytelling Video: 5 Simple Points
Clearly identifying a story you’re passionate about can give you a roadmap to follow as you move through the process of creating your video. It influences your decision-making at every step, so know your narrative inside and out.
Why Videos Fail in Marketing and What to Do Instead
You know you have to have video. And you know you can’t afford to see your videos fail. So, you set out with a wonderful plan that might go something like this: Step 1: Create budget (done!) Step 2: Get approval on budget (miracle!) Step 3: Create video (OK!) Step…