Your customers want to say great things about you. How do you lead them through interviews with great testimonial questions?
Video Testimonial Questions: 8 Great Ones and Why They Work
Podcast Episode 5: Believe You Can Do It
In this episode, I have a conversation with Nikki Porcher, Founder of Buy From a Black Woman. I love Nikki’s story because I relate. She’s worked in many jobs, including at a nonprofit. She got bored, and she got fired. (Me too!) Nikki’s boredom led her to running half marathons. That led…
How to Effectively Use Video in Financial Advisor Marketing
Increasingly, video is becoming a key marketing and sales tool for financial advisors to establish trust with potential clients. Are you focusing on the right kind of video? In this post, we get into some dos and don’ts.
How to Make a Good Video for Your Business (and What Not to Do)
There are 7 deadly sins when it comes to making video. What are they and how can you avoid them?
Podcast Episode 4: Be Who You Truly Are
As founder of Get Your Pretty On, Alison created a community that’s all about being who you really are and expressing your inner self through what you wear.
Employee Testimonial Questions: 6 Great Ones and Why They Work
If they’re happy with your company culture, your employees want to spread the word. Check out these great employee testimonial questions for your videos.
Podcast Episode 3: Take Ownership
Shailey Motial and Madhukar Varshney are entrepreneurs in the field of education, a husband wife team who lead Nimble Q in India.Shailey and Madhukar are not only living examples of people who reinvented their lives in business but they are also pioneering a model of education for a new generation of…
5 Video Marketing Examples You’ll Love and Why They Rock
No one in the world can promise or predict what will go viral. And if you’re trying to copy another viral video, you are most definitely not going to check the “this hasn’t been done before, gotta share it!” box.
The Dos and Don’ts of Successful Video Marketing
We’ve all seen viral videos that were intended to be good and missed the mark. I consider myself a pretty nice person, but I have to admit that I have indulged in the hilariously absurd misfortunes of well-intentioned but really bad videos.
Why you should showcase your business with video
When I was a little girl, I was so shy that I often smiled with my lips curled around my teeth. My best guess on the logic of my former self goes something like: if I don’t show my teeth, the chance that I might accidentally talk while in a…